A bizarre, surreal, hilarious, and strangely hypnotic remix parody of Matthew McConaughey’s commercial for the Lincoln MKZ.
Tag: advertising
Lost in translation: Disastrous foreign renderings of American brand names and ad slogans
During my undergraduate days, I learned from one of my communication professors that the Coca-Cola company ran into an unexpected complication during their initial incursions into Chinese markets when the very name of the product caused mass confusion. Apparently, the syllables “ko-ka-ko-la” are nonsensical in Mandarin, where they can be taken to mean, roughly, “bite…
Lies, damned lies, and political consulting: Birth of an industry
If you read just one bit of journalism to illuminate what’s going on during the current season of political campaigning in the United States, make it this one. Jill Lepore, writing for The New Yorker, incisively traces the birth and history of the political consulting industry to reveal its dramatic (and dreadful) impact on American…
Recommended Reading 22
This week’s recommended reading includes: a report on the real-world rise of nightmarish SF-type threats from widely deployed nanobots; a satirical exposure of the essence of bipolar political demonization; a story from National Geographic on the way ancient Rome’s obsession with borders and wall-building was directly implicated in the empire’s fall; information about a new…